Poor Alkali Resistance

Color loss and overall deterioration of paint film on fresh
masonry.
Possible Cause:
Oil-based paint or vinyl acrylic latex paint was applied
to new masonry that has not cured for a full year. Fresh masonry
is likely to contain lime, which is very alkaline. Until the
lime has a chance to react with carbon dioxide from the air,
the alkalinity of the masonry remains so high that it can
attack the integrity of the paint film.
Solution:
Allow masonry surfaces to cure for at least 30 days, and
ideally for a full year, before painting. If this is not possible,
the painter should apply a high quality alkali-resistant sealer
or latex primer, followed by a top quality 100% acrylic latex
exterior paint. The acrylic binder in these paints resist
alkali attack.
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